Thursday, July 8, 2010
Casual Networking: 7:00-7:30 PM. Meeting: 7:30-9:00 PM.Meet like-minded professionals, practitioners and business owners. Brainstorm and collaborate with other holistic, complementary, green and sustainable professionals and entrepreneurs. Learn from others who have started and succeeded in building holistic businesses! Ethical Advertising for Holistic Practitioners Not that long ago, advertising was actually illegal for many professions, including attorneys, doctors, and psychotherapists. Even since it has become legitimate, very few schools include classes in marketing. Mostly, we get information on law and ethics, and many practitioners are quite tentative about how to promote themselves in a positive, ethical, and productive manner – without violating some unclear law or guideline. This presentation will offer a variety of ways for holistic and alternative practitioners to promote their practices on the internet, in print, and in the community. The presenter will share her own marketing strategies and successes as examples. Speaker Jaelline Jaffe, PhD, has been a licensed MFT since 1976 (when advertising of services was not allowed!). In recent years, she has taken dozens of classes in marketing and related topics. Since 2005, she has received about 95% of her business through her website www.LemonAidCounseling.com – which is one of only 15 businesses featured in a new book, Branding Basics for Small Business by Maria Ross. She and her colleague, Linda Arbiter, MFT, conduct monthly marketing seminars for therapists and other private practice people. Complete list of topics can be found at www.Marketing101forTherapists.com. Members: $10. Non-members: $15. RSVP to
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or call 310-490-6862. Location~ Life Well Institute, 5835 Washington Blvd, Culver City, CA 90230. Between Fairfax and La Cienaga. Plenty of free parking in the lot and on the street. For more information about The Holistic Chamber of Commerce and membership, visit http://TheHolisticChamberOfCommerce.com Click here to join our e-list and receive updated info once every week. Prior Evening events: - Feb 2010 How I used Feng Shui to build a successful business - Jenifer Bonetto - Jan 2010 Creating 2010 as Your Best Year Yet!- Barb Schiffman - Dec 09: How to create your brand without competition - Ruth Klein - Nov 09: My journey to success - Sophia Sharpe - Oct 09: Selling by Giving--and how to stay grounded, Brian Whetten - Turning Potential Clients into Paying Clients with Lorenda Phillips - Mastery, Magic & Profit with JacQuaeline of IntuitionPower.com - A chiropractor's Marketing Secrets with Jeff Ptak, D.C. - How I built my successful Acupuncture Clinic with Danica Thornberry of Well Women Acupuncture - Being Heard; Being Seen: Speaking on holistic internet radio, TV shows & speaker bureaus: Susan Levin, Marc Ryan, Linda Mackenzie - Heart-Selling! with Jesse Koren of RejuvenateYourPractice.com Why a Holistic Chamber of Commerce? Why now? We're building a culture based on healthy, green, sustainable lifestyle. This movement is funneling new, more electric energies into all of us building a better world. The HCC supports business owners, professionals and practitioners to drive their passion for holistic-alternative-green-sustainable values and lifestyles into profitability. Join us as we learn together how to work smarter. The result is abundance and prosperity channeled into our businesses and personal lives! While many of us are members of conventional local Chambers of Commerce, we can also address the needs of holistic, green and sustainable biz with more effective solutions in a focused environment with like-minded associates. + Solve problems related explicitly to building your own biz; and more broadly, a healthy, sustainable culture. Healers and coaches are a cornerstone of a new culture now. + Collaborate on marketing and promotion tactics, share booths and advertising costs. + Get inspired hearing how successful local people traveled their unique zig zag path to profitability and what you can learn from their success. + Get listed in our online Member Directory for professionals committed to attaining and maintaining a higher level of excellence. Contact us! Camille Leon ~ Camille@TheHolisticChamberOfCommerce.com Stronger businesses through cooperation and collaboration. Your success is our business! |